It took Spotify about 150 days to reach a million users, Instagram about 75 days, ChatGPT just five days. The life cycle of innovations is shortening, the development of technologies is accelerating. The consequences of technological development are becoming more and more influential and often unpredictable.
Since the launch of ChatGPT by OpenAI, the world has entered a new era of generative artificial intelligence. This tool rapidly gained popularity in different countries, changed approaches to work, study and even communication. Who among us has not come across comments on social networks that AI produced for us instead of friends? Of course, this cannot but be disturbing, sometimes annoying, and certainly makes us think about the loss of the human factor in our everyday communication. Fortunately, not everyone appoints AI as their assistant in communications with loved ones. Many assign him the role of an executor of routine tasks, which significantly saves time and frees up resources for creativity and true creativity.
Currently, ChatGPT is becoming not just a current technological innovation, but an important factor in the digital ecosystem of many countries. At the same time, the level of its use differs significantly from country to country and depends on a number of factors, from economic conditions to the level of digital literacy.
Let’s consider which countries are leading in the use of ChatGPT and what exactly affects this process. From India, where nearly half of the population is actively using the tool thanks to its powerful IT industry, to the US, where ChatGPT is being implemented in education and science, each country has its own characteristics and reasons why AI has become an integral part of their daily lives.
The use of ChatGPT is influenced by such factors as the development of technological infrastructure, access to high-speed Internet, and the availability of modern digital devices. All this makes the AI tool available in countries with a developed digital ecosystem. The level of digital literacy of the population, particularly among young people, also affects the intensity of use of ChatGPT. As you know, the younger generations are more receptive to new technologies. Public policy and economic opportunities also play a role in the scale of AI adoption: in countries with more accessible technology, more users can tap into digital tools.
In this regard, young people of the country’s median age are more likely to use ChatGPT. This is explained by the technical savvy of the young population. For example, in India and the Philippines, where ChatGPT usage is high, respondents use AI for specific purposes, such as research assistance or virtual personal assistance. On the other hand, in the USA and Germany, where the level of use of ChatGPT is lower, respondents more often “play” with this tool, without specific goals.
For consumers who use AI for more than just curiosity, the key theme is the performance of specific tasks. It’s about reaching financial goals, finding personalized recommendations, or finding products similar to those offered.
Many consumers have some experience with artificial intelligence, but how do they feel about the technology?
Consumers demonstrate a deep understanding of both the positive and negative aspects of artificial intelligence. Most of them are well aware of the risks that will be faced if the ChatGPT technology is implemented incorrectly.
According to the data of Boston Consulting Group, a total of about 40% of survey respondents said they were fascinated by artificial intelligence, 28% had mixed feelings, and 29% were worried.
33% are concerned about data security and the ethical use of AI, and 30% are worried about the possibility of replacing workers in certain professions. A large number of respondents have conflicting feelings about the impact of AI on work processes.
Consumers are seeing the value that AI technology can provide, particularly in improving their daily lives. 39% of respondents positively assess the impact of AI specifically on the sphere of everyday life. Admiration for AI in the workplace is also high, with 60% believing that AI will help in training and education, and 55% expecting increased efficiency in the workplace.
All these factors form a phenomenon called the “Disinformation-Enthusiasm-Concern Curve”. In the initial stages of using AI, consumers usually feel apprehensive about a new and unfamiliar technology. This makes them vulnerable to misinformation and myths about it. As a new technology, AI can be a complex and confusing topic for those who do not have a sufficient level of digital literacy.
Over time, as consumers learn more about AI and interact with apps like ChatGPT or AI-powered in-store recommendations, their excitement about the technology’s capabilities grows. However, the gradual understanding that comes with experience brings new, more grounded concerns to the understanding of this technology, different from the initial fears. Among them: Will we become too dependent on AI? Are certain AI risks threatening my work? Will my data be compromised?
Therefore, the development of technologies, in particular ChatGPT, significantly changes approaches to work, study and everyday life. Despite the advantages of artificial intelligence, consumers are aware of both its positive impact and potential risks, which creates conflicting feelings. For those who use this tool on a daily basis, it is important to ensure the ethical use of AI and guarantee data security to avoid unintended consequences and maximize its potential to improve the quality of life.
