Ukraine

Funding for the telethon increased by 109 million hryvnias

On December 16, the State Enterprise “Multimedia Platform for Foreign Broadcasting of Ukraine” signed four more contracts with TV channels for the production of content for the marathon “United News #UAtogether” at the end of the year. The total amount of the additional order is UAH 109 million. Information about the agreements is published on the Prozorro website.

Earlier, in March, the company had already concluded four contracts for the production of content for the telethon during 2025 for UAH 738 million. Now the scope of work has been expanded to November and December, adding another UAH 109 million. The cost of each of the new contracts ranges from 24 to 29 million UAH, and due to different volumes of paid content, the estimated price of one hour also differs.

Taking into account these agreements, the total costs of creating content for “United News #UAtogether” in 2025, according to journalists’ estimates, increased to 847 million UAH. It is also noted that if we add expenses for another telethon Freedom, the total payments to content producers for both projects amount to UAH 2.70 billion.

The telethon is broadcast by LLC “My – Ukraine”, LLC “SLM News” (information production of the StarLightMedia group), LLC “Teleradiocompany “Studio 1+1″”, PrJSC “Telekanal “Inter”” and “Kinokit” from “Rada”.

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