German automaker BMW reported a 23% drop in net profit in the first quarter of 2026. In January-March, the company earned 1.67 billion euros in net profit, while group revenue fell by 8.1% to 31 billion euros. Car sales fell by 3.5% to 565,780 units.
BMW’s results were affected by US tariffs, currency fluctuations and weaker demand in China, which other German automakers are also facing. At the same time, the company recorded strong demand and a record number of orders in Europe.
Despite the difficult conditions, BMW plans to maintain financial discipline without launching a separate savings program. The company also maintains a cautious outlook for the year, expecting U.S. trade restrictions to continue to weigh on financial performance.
BMW is also preparing for a leadership change: Milan Nedeljkovic is set to replace Oliver Zipse as CEO of BMW AG on May 14. The company is entering a period of management changes amid challenging conditions in key automotive markets.
